New Technology to Help Fight Against the Global Pandemic

Mayank Varia, Research Scientist and Co-Director of Boston University’s Center for Reliable Information Systems & Cyber Security, has been working on brand new technology to trace COVID-19. 

Mayank graciously answered some questions for us!

Digital Contact tracing is on the cutting-edge of healthcare technology. Can you walk us through how this system works and the role you played in its creation?

“Digital contact tracing is a technology that notifies people when they have come into contact with a person who is later diagnosed with a disease. Specifically, suppose that Alice and Bob come into close proximity for a medically-relevant period of time, as determined by health agencies like the CDC and the WHO. If Alice later becomes symptomatic, then she can notify Bob so that he can begin self-quarantine even while he remains asymptomatic. This kind of early notification is particularly useful for a disease like COVID-19 that can be spread by asymptomatic people; by quarantining early, Bob can stop the disease from spreading further.”

“Digital contact tracing can be implemented in smartphones or wearable devices. The technology is designed to be as privacy-preserving as possible: it does not use location tracking systems like GPS, and contacts like Bob are only informed when they came into contact with a diagnosed person. Digital contact tracing has two main components: detecting when two devices come into close proximity, and notifying people if their contacts are later diagnosed with the disease.”

“The detection step relies on radios like Bluetooth or Ultra-wideband whose signals can be used to determine whether two people are in close proximity (e.g., within 6 feet of each other). Alice sends a random number that Bob’s device can receive and record. If Alice is never diagnosed, then the story ends here; the only information ever stored on each device is a random number that is deleted within a few weeks.”

“If Alice is later diagnosed with COVID-19, she can work with a healthcare professional to post their random numbers to a public database administered by a public health authority. This database is purposely designed so that it contains no personal information (like Alice’s name) so that it may be freely shared with anyone. Bob can download this database of random numbers and check whether any of the numbers match any radio transmissions he has recently received.”

It seems that digital contact tracing gives tracers the bandwidth to effectively trace at scale. Is this technology fully autonomous, or do certain steps in the process require a human touch?

“This is an excellent question. I want to emphasize that the technology is *not* intended to replace existing contact tracing efforts by healthcare professionals. On the contrary, the intention is to help manual contact tracers to perform their work more effectively.”

“The technology I described above only handles one part of contact tracing: identifying contacts of diagnosed patients. The hope is that a technological system can quickly and comprehensively identify contacts. Nevertheless, there are several follow-on steps that must be performed by manual contact tracers like notifying the contacts to provide healthcare instructions, periodically checking up on them to determine whether they become symptomatic, and building a graph of diagnosed people in order to identify superspreaders and hotspots.”

 How will this system benefit healthcare providers?

“The healthcare sector has many experts in manual contact tracing, but it is challenging to deal with a pandemic of this scale. Adding a digital component can provide a quicker way to identify the contacts of a diagnosed person, thereby allowing the healthcare community to use their resources more effectively in treating contacts rather than spending precious time trying to recreate the diagnosed person’s last few weeks of movements. Furthermore, digital contact tracing can identify close contacts that the diagnosed person does not know, such as people seated nearby on public transit or in a classroom.”

If this is utilized on the mass-scale, how could this change the course of the pandemic? Do you think this technology will have a place in our lives once COVID-19 is behind us?

“To the first question: yes, I think that digital contact tracing can be an effective component of a public response toward pandemics like COVID-19. As we move out of a general quarantine, these tools offer an alternative method to flatten the curve: providing advance notice to people before they even realize they are infected so that they can self-quarantine.”

“To the second question: no, and to the contrary, I think it is important this technology (like all technologies) to have a sunset provision in place. Even though substantial care has been taken to ensure that this technology is as privacy-preserving as possible, at its core any system that provides people with information about their contacts is a type of surveillance mechanism. In the current pandemic, I believe the public health benefits of such a system justify a prudently-designed contact tracing system. Once the pandemic is over, the benefits no longer justify the costs, and any such system should be removed.”

Do you see other technologies like this helping the healthcare industry in the future?

“Yes. Privacy-preserving technology can also play a role in improving our understanding of COVID-19. Right now, data about COVID-19 is sprawled across a variety of organizations: insurance companies that send out surveys, hospitals that treat patients, health-related companies that send out supplies, public health agencies that store contact tracing data, and so on. Due to justifiable patient privacy concerns, it is challenging for medical researchers to obtain many of these datasets.”

“A cryptographic technology called “secure multi-party computation,” or MPC for short can play a role here. MPC allows several organizations to compute over data collectively without ever sharing it. We at Boston University have deployed MPC several times with private and public sector organizations, for example, to help the city of Boston compute the city-wide gender wage gap while simultaneously keeping private the payroll data of the companies that contributed toward this study. I believe that we should use MPC technology to enable medical researchers to analyze healthcare data that remains siloed, which can benefit our understanding of the current pandemic and beyond.”

This insight from Mayank Varia paints a very clear picture of how exactly we can leverage technology to fight the pandemic without compromising patient privacy. With the right technology and the brilliant minds putting it to use, the possibilities for healthcare are endless.

Contentstack’s Retail Marketing Personalization Roadmap: Building a Path to Higher Profitability

Retail marketing personalization isn’t limited to just the organizations that can pull off multi-year, multi-million-dollar technology projects. Personalization can start as simply as taking a day diving into data you already have and learning more about your customers on a personal level.

But what does a powerful retail marketing personalization strategy look like? This ebook from Contentstack breaks down what retail CXOs, CMOs, and marketers need to know to develop a roadmap to true personalization for their business — from guidance on defining goals to actionable implementation tips.

Click here to access the full report

David Sable Takes a Deeper Look at What it Means to Think Outside the Box

As originally published by David Sable on Linkedin. Subscribe to the newsletter!

To Think Outside the Box, Look Inwards

“Think out of the box!”

How many times have you heard that exhortation as a rallying cry to energize tired, old thinking? A phrase that, in my opinion, has become an overused synonym for innovation…like agile and modern. Not only is it hackneyed, I would argue that it is the wrong admonition to apply to the social ills of the world so roiling our society today.

Don’t get me wrong. I, too, have used it, but with a twist, and have written about the creativity and drive needed to think out of the box, out of sight of the box, and yes, sometimes even in the box, as oftentimes the biggest creative challenge and opportunity is to finish a half done canvas. (As we all know, creating on a blank white canvas can be easier than finishing a half-completed task).

Yet, as I ponder the past couple of months and look at who has flourished personally and professionally, I have been struck (as I noted in my previous newsletter) that the secret sauce for success and sanity has been, in my estimation, ingenuity. Ingenuity, from my perspective, is the solving of specific problems, the overcoming of particular barriers, and the creation of fresh, new energy with creativity, smarts, and the resources you have on hand.

I liken the terms innovation to spending millions on getting me pizza quicker and hotter (although, I will swear that the kid on the bicycle brought it as quick and fresher not just hotter), and ingenuity to being the parent who builds a dream castle out of discarded (and sanitized) Amazon boxes…the home industry of personal pandemic masks and, of course, the quick turnaround of cheap, serviceable respirators when there weren’t enough of the $50k model to go around.

And then I had a revelation…a revelation that linked the boxes in, out, and out of sight; the times we live in; personal motivation and ingenuity.

Think about this: What do we tell people who are faced with huge personal challenges? What do we say to help motivate those who have been hit hard by tragedy? What do ask folks to do when it seems all is lost? Where do we look for strength? For inspiration? For the will to go on…?

“Dig deep,” we say. Look within for the power. The strength is inside of you.

See where I’m going?

No one suggests that healing or redemption comes from the outside (religion looks to deity, but even then, it comes from an inward focus). No one suggests that healing or redemption comes out of sight of oneself…to the contrary, we mine our own inner power.

LeBron James talks about what it means to dig deep:

“Basketball isn’t easy. All my life I’ve been striving to make myself better. It’s a full-time commitment. To be the best, you have to work the hardest. You have to chase what seems impossible over and over and over again, because giving up is not an option, and when you feel like you’ve reached your limit, it’s only the beginning, that’s when the time to dig deep, to find the courage to push some more, because if you’ve got the drive, the discipline, and the resolve to do what it takes to make yourself great, then the rewards are endless.”

And that’s where it all came together for me.

Ingenuity is about digging deep. All bets are off—options seem to have disappeared, problems seem insurmountable, faces are long, and despair starts taking over.

And then we look inward. We think deeply inside the box. We take what we have, and we use it in ways we hadn’t thought about before. We apply all that we have to solve the problem and the outcome— it may not be as pretty as we’d like or as neat, tied up with a bow—as we’d wish it to be, but the outcome solves the problem—saves the day…and then who knows?

Racism. Hatred. Violence against others—none of it can be solved out of the box and clearly not out of sight of the box. Unless we address the issues head on, we will never change society…change the world. You see people tend to be serial haters. If I’m a racist, chances are I’m a homophobe. And if I’m Islamophobic, bets are that I’m also an Anti-Semite, and chances are all four and more.

I need to address the box. Each one. It’s so easy to say, “all lives matter.” It is way harder to action Black Lives Matter. One is out of the box and the other is inside it. When I’m outside of the box, and somehow conflate every ill of society together as one—including things like climate issues and shoddy political policy—I might sound “agile and modern”—maybe even woke to some. But I will not get to the problem at hand.

Bill Gates, one of those icons who has emerged, once again, as a true leader over the past few months understands the dynamic:

“When you are failing, you are forced to be creative, to dig deep and think, night and day.”

Let’s apply this dynamic, creative ingenuity that we are all capable of to create real change. Listen:

“Change will not come if we wait for some other person, or if we wait for some other time. We are the ones we’ve been waiting for. We are the change that we seek.” – Barack Obama

And there you have it…

While I look forward to the innovation of faster, hotter, and hopefully fresher pizza delivery, my money for today is on ingenuity—creativity applied to problem solving with few resources.

Dig deep and don’t get caught in the trap, the false start of being forced to look elsewhere other than in. What do you think?

Cardlytics State of Spend Shows Continued Weekly Growth

With insight into 50% of U.S. card swipes, Cardlytics is uniquely positioned to help marketers understand and respond to current trends that impact their industries and customers. Within the latest issue of Cardlytics’ new State of Spend series, they are reporting weekly changes in spend and tracking early signs of recovery with the Cardlytics Recovery Indicator. Cardlytics uses these purchase insights as the foundation for precisely targeted campaigns in their ad platform. Their native offers delivered in banks’ digital channels drive incremental sales for marketers and provide valuable savings for consumers.

Inside this issue:

  • COVID-19’s impact on overall spend
  • Signs of Return: the Cardlytics Recovery Indicator
  • Where is spend recovering?
  • Actionable tips for long-term gains

Click here to view the full report

Catching up with with Elliot Lewis of Keyavi Data on #MillenniumLive

On this episode of #MillenniumLive, we chatted with Elliot Lewis, CEO of Keyavi Data, about data visibility in the age of COVID-19, how Keyavi Data takes a hands-off approach to data security, and more. Keyavi Data stands out in the industry because of its unique approach to cybersecurity. Rather than tackling the data security challenge by trying to contain and monitor data, Keyavi focuses on making the data itself intelligent and capable of protecting itself, no matter what or where the threat is. This technology is especially relevant in a world where working from home is the norm and protecting data is becoming more complex than ever.

powered by Sounder

Go here to watch the video interview

Go here to listen to the podcast episode

Using Network and WiFi Analytics to Help with Workplace Safety

As originally published by Comcast Business.

Part of the Driving Digital Agility content series: Insights and strategies to pivot to digital business, navigate new work environments, and manage changing customer expectations.

Managing the return to work is going to be a complex, cross-functional, risk and operations management exercise. Companies and organizations of all sizes and industries are planning for the unprecedented challenges of returning to work in a way that ensures a productive and safe work environment for their employees and customers. New social distancing at work guidelines are just being planned and will likely be in place for the foreseeable future. Employee health and safety are the primary concern, but employee health issues can significantly impact the health of the business as well.

Business leaders need to consider monitoring processes and technologies that balance maintaining safety with respect for the privacy and work habits of their employees. As such, organizations of all sizes can leverage their computer and communication networks to enable such automated monitoring processes. In many cases, these network monitoring tools may already be in place and only require IT teams to configure settings and generate the reporting. Because of this, IT has a new leadership opportunity to work across their business to determine the best technology to support the new safety measures. For further safety management, organizations may decide to deploy additional hardware or software solutions.

Working Cross-Functionally and Using Technology for Scale

IT teams and technology solutions have a special, and perhaps unexpected, role to play in providing answers to the many new challenges businesses are facing when considering transitioning to working on-premise. IT leaders have the opportunity to work cross-functionally as they’ve never done before to help address business continuity and workplace safety challenges. Employee safety to limit infection risk will be a common goal for HR, facilities, operations, and risk management, IT and executive teams. And in order to do this at scale companies of all sizes need to leverage technology that enables, and then monitors, the new processes they are putting into place.

To be performed at scale, the following processes will need to be enabled through technology:

  • On premise employee scheduling: Mix of office and work from home (WFH) to limit risk of exposure
  • Controlled access: To premises as well as to equipment, systems and applications
  • Active monitoring: Know where employees are throughout each day
  • Ability to contact trace: If and when an employee tests positive to isolate further exposure

How to Use Network Monitoring for Employee and Workplace Safety

Unlike ever before, employee presence on premises – whether it’s offices, manufacturing facilities, retail stores or hospitals and education institutions – will need to be tracked to limit the number of people in a space. Additionally, companies will need to preserve these records for potential contact tracing if an employee is identified as virus-positive. For many companies, limiting the number of people on site may mean adopting rotating shifts or extended hours in order to enable the required physical distancing. Network monitoring can help automate these new processes.

Many companies will likely manage this through devices that monitor access to premises such as keycards and time cards. However, if these systems aren’t already in place, you can capture this data with actual on-premise device monitoring on the company network.

IT teams can also use network monitoring to determine where, when and who is logging in and logging out. Device tracking, e.g. of desktops, laptops, tablets, phones, system terminals as well as keycards systems that are all connected to the company network, through network log-in monitoring can provide the additional reporting to help HR and business leaders ensure safety for everyone. Knowing who was at the office and at what times can ensure compliance with policies and allow for re-tracing if needed.

Wi-Fi Solutions Can Help in Unexpected Ways

To enable contact tracing, IT can further configure networks to segregate them to certain areas of the premises, e.g. WiFi area 1, WiFi area 2, etc, which provides visibility into movement within specific areas on premises. IT reports can then help trace contacts and isolate who may have been exposed in certain areas. Network monitoring technologies and software-defined wide area networks (SD-WAN) can be configured to enable such networks, visibility and reporting.

Guest WiFi log-in is another way to monitor non-employee presence. As companies get back to a more regular rhythm of business, non-employees like vendors, contractors, clients and cleaning crews will also be entering the building. These Wi-Fi areas can also monitor their location through the guest WiFi device recognition, including cell phones.

Access and Presence Monitoring through Other Technology Solutions

Not leveraging technology could result in cumbersome and ineffective manual processes. There may be unique problems for companies with larger workforces or multiple inter-personal touchpoints, such as in manufacturing, warehouses, retail, hospitals, educational institutions, personal services. Such organizations may enable other simple and inexpensive technology solutions that are then connected to company networks for presence and access monitoring and workplace safety purposes. Some video systems can provide daily analytics reports on foot traffic, if necessary. Phone system reports may be another way to re-trace and monitor office presence for employees working from the office.

Conclusion

For most businesses, going back to the workplace will be a slow and thoughtful process. The considerations are unprecedented and no one knows quite what to expect. It will be inefficient if not impossible to manage such processes manually. These unique challenges require innovative thinking and necessitate technological support to be scalable and automated. Businesses will need to plan and operate cross-functionally like they’ve never done before.

In many cases, depending on the policies business leaders are adopting for their employees, this means using technology systems that are already in place, in new and different ways. Business, HR and IT leaders will need to leverage existing and new company policies to balance efficiencies, new processes and employee privacy for the common good.

To get more information on how your networks and network monitoring tools can enable your organization’s employee safety talk to your IT team or your Comcast Business Customer Service or Sales Rep.

For more information on how businesses can use technology to navigate new work environments and expectations, explore the rest of our “Driving Digital Agility” blog series. READ MORE

David Sable on How a French Aristocrat Can Help America Rediscover Itself

As originally published by David Sable on Linkedin. Subscribe to the newsletter!

I don’t know about you, but I am tired of Apocalyptic talk…the endless blaming, the advice for the “new normal,” and the ten ways to look better on ZOOM.

My view is that we need to learn from what was FUBAR, understand the difference between Planning and Plans, gain human insight from the intense, all-in, focus group we have lived in the past few months, and orient ourselves towards a PEOPLE FIRST world, embracing ingenuity instead of our favorite buzzword (“Innovation”). Doing so, will become a critical component of our recovery, as you will see…read on…

As if our current predicament hasn’t presented us with enough challenges, we need to think about one other vital task: we need to ditch politics—partisanship of the worst order—and embrace our ability to come together as people with a common cause, without hate, without racism, without fear.

And, while I am writing this with an eye to the United States (apologies to all my non-U.S. readers), the basic lesson is true and powerful. Most importantly, I will argue that the unique and defining DNA of the United States has been lying dormant, awaiting an awakening call to continue its story.

This story has a beginning that takes us back to 1831 and a young French aristocrat, Alexis de Tocqueville, who arrived in the United States on a mission from the July Monarchy to study prisons and penitentiaries. Which he did…but more importantly for us he traveled all over, took copious notes and in 1835 published a book called De la Démocratie en Amérique, or as we call it in the U.S., Democracy in America.

de Tocqueville was obsessed with the economic, social and geographic forces that were transforming America, and he hoped that he could help his own country better navigate the rapids between the dying aristocratic system and the nascent democracy that was beginning to take form.

Much of the book is about liberty and equality. Government and politics. Democracy and tyranny…old and new. Yet, at a lecture I recently attended (via conference call, of course) de Tocqueville’s views on “Association in Civil Life” came to life, and I realized here was the core—the DNA—of our social and economic recovery.

In a heading titled, “On the Use that Americans Make of Association in Civil Life,” de Tocqueville writes:

“I do not wish to speak of those political associations with aid of which men seek to defend themselves against the despotic action of a majority…the political associations that exist in the United States form only a detail in the midst of the immense picture that the sum of associations presents here.” (I am quoting from the translation of his book by Harvey C. Mansfield and Delba Winthrop—amazingly only the second translation ever of this momentous manuscript.)

In my view, it’s that “sum of associations” that presents us with the biggest opportunity to triumph as we contemplate our world while we emerge from lockdown. And it is my fear that we have lost direct contact with our heritage and are in dire need of rediscovering it.

de Tocqueville’s words resonate across the centuries.

“Americans,” he wrote, “of all ages, all conditions, all minds constantly unite…if it is a question of bringing to life a truth…they associate.” He then says that in France, the government would lead, and in England, some lord might, but in the U.S., it would be an association that leads. To prove the point, we just witnessed how huge protests of associations of likeminded people over the past few weeks have already begun to spearhead change.

He then writes, “I often admired the infinite art with which the inhabitants of the United States managed to fix a common goal to the efforts of many men and to get them to advance it freely.” And, finally, “The science of association is the mother science; the progress of all others depends on the progress of that one.”

And there you have it. An admonition from our past calling out to us to unite—a Frenchman dispassionately observing what makes us unique. The way forward for us as a nation can come from de Tocqueville’s observation of our past, our roots.

We were a country that was founded on ingenuity. People who naturally coalesced to solve problems, who could focus on a common goal and make it happen. And, we seem to have lost our way.

Yet, this questing French Aristocrat, gave us the answer…listen:

“The greatness of America lies not in being more enlightened than any other nation, but rather in her ability to repair her faults”

We are standing at a unique moment in time. A time not to reset, but to rethink. A time not to yearn for a “new normal,” but to embrace constant and dynamic change in an inclusive and powerful way. A time to remember that it wasn’t partisanship that made America Great, but rather our ability to unite and create associations. A time for trust and truth and fixing.

Politics are a mere detail. Innovation is about technology. Ingenuity is about People First.

Welcome Our Keynote Speaker, Renee Wynn!

As our Digital Enterprise CIO, FSI and Data Transformation Virtual Assembly rapidly approaches, we are thrilled to announce our Keynote Speaker, Renee Wynn, Former CIO of NASA. With 30 years of federal service under her belt, Renee is sure to kick off this exciting virtual event with a truly unforgettable keynote! Click here to RSVP for free access to the virtual program.

About Renee Wynn:

Renee P. Wynn recently retired as the NASA Chief Information Officer. Wynn joined NASA in July 2015 as Deputy Chief Information Officer and became the Chief Information Officer in September 2015. She came to NASA from the Environmental Protection Agency where she had served as the Acting Assistant Administrator for the Office of Environmental Information and Chief Information Officer since July 2013. Ms. Wynn had 30 years of federal service and 25 of those years were with EPA. Ms. Wynn had worked in the federal CIO world since 2011 and has been able to bring her experience working on environmental policy, budget formulation, and analysis plus program management to her role as CIO.
Ms. Wynn holds a Bachelor of Arts in Economics from DePauw University, Indiana.

Blockchain’s Move Into Financial Services

Last year, we looked at the changing nature of payments, specifically by identifying a number of emerging partnerships and processing companies. Altogether, the piece presented a picture of a world moving toward faster and more secure digital payments, both for individuals and within the financial services industry. And in the year since, it’s become clear that there’s another important factor to consider in this conversation, as blockchain technology moves increasingly into financial services.

To introduce the idea for those who are less familiar with blockchain, it’s worth noting that this technology has already become fairly popular beyond its initial circles. Blockchain was first introduced as a digital ledger that could verify and log cryptocurrency transactions, both enabling a transaction system and providing a layer of incorruptible transparency. The technology can be used in relation to other markets and assets, however, and this is something we’ve seen a great deal of in the last year or two.

The forex trade is one example some might recognize. This is actually a market that has been modernized in a variety of ways of late. It’s now easy for people to trade via CFDs, rather than buy and sell currency pairs in the traditional manner. And the availability of advanced forex trading tools have allowed investors to take a more strategic approach, say by implementing stop-loss and stop-limit orders that can protect against losses and preserve earnings. On top of these developments though, some forex brokers have also begun to use blockchain technology in their operations. This allows trades to be executed faster and with more transparency, and it’s also helping to eliminate some of the fees that are usually associated with trading. 

In addition to forex, commodity trading is seeing some very similar changes. CFDs and advanced trading tools have helped to bring this market into the modern era, and have also made it more accessible to newcomers. Meanwhile, though blockchain’s entry into forex has generated more attention, there are some examples of trading platforms handling commodities taking an interest in the technology.

Changes like these helped to establish the idea that blockchain could be more widely useful in the world of finance and investment. And now we’re hearing more about the technology being applied to more traditional financial services.

The biggest name attached to this new development, at least in the United States, is perhaps Bank of America. The long-established financial institution had filed nearly 50 blockchain-related patents as of the summer of 2018, setting it up for significant, ongoing entry into the blockchain world. As of now, the bank’s actual uses of blockchain are few and far between, and some counterparts (like Western Union) have seemingly opted to pursue the tech in a significant way. Nevertheless, dozens of patents indicate major interest, and we expect to see Bank of America pushing further into this space in the near future. 

Wells Fargo is another major name that has been attached to blockchain tech of late. In this case, the handling of internal settlements has been the main focus. The company has been testing its own digital currency option (“Wells Fargo Digital Cash”), which it can use to complete internal, cross-border payments over a blockchain network. Early reports indicated that the Wells Fargo Digital Cash option is faster than some digital processing alternatives (like SWIFT), which could well lead other institutions to try similar methods. 

These are two of the bigger names to keep an eye on, but the truth is that dozens of banks are using blockchain at this point — or at least considering doing so. The extent to which blockchain usage in financial institutions will affect customers remains unknown at this point. But it’s quite clear that as blockchain continues to move into numerous spaces beyond its initial purpose, it’s now being used to improve financial services as well. 

Companies Worry about Security Amid COVID-19

For the past few months, stay-at-home orders have extended nation-wide. As a result, companies from Amazon and Google to small local retail stores have embraced working from home. To some, it sounded like an easy solution to work from home in order to stay safe, but many companies had to scramble to prepare their employees for remote work. They faced a major challenge: security. 

“Yes, many organizations plan for crises- maybe even a pandemic- but I’d guess there isn’t a single one that envisioned an event that could unfold so quickly and completely shut down offices, forcing employees to work from home instantaneously”- Forbes

Many companies raced to create secure networks such as VPNs or password-protected files and applications that worked outside of the office space. Of course, this transition to remote work was easier for companies that already enabled employees to work from home, but they had to focus on securing their networks for a higher volume of workers. 

The greatest threat to company security is phishing. Phishing is the process in which scammers or hackers will send emails pretending to be a reputable source with important information.  During COVID-19, many emails have come through in which hackers pose as health organizations with important information. The good news is employees can easily avoid being victims of phishing if they pay attention to email addresses, URL links, and do not reply to emails with personal or confidential information.

Not all phishing emails have bad grammar or simple language. Many are written professionally and sound legitimate, so everyone should be aware. 

Next, employers should only be allowed to access company servers or websites through safe networks. Public and shared networks should be avoided as much as possible. Examples of shared networks would be a library, coffee shop, or other public locations. Hackers have the ability to get into a shared network more easily than a private one. As restrictions are loosening, but workers continue to telework, it is likely possible that people will begin to go out to public places for a change of scenery, so employees should be made aware of this possible threat.

Creating a blame-free culture is important. Of course, it is possible for an employee to fall into a phishing trap or use an unsecured network, so they should know who to contact if there is a security issue. Assure employees that speaking up right away will not get them into trouble, but rather help fix an issue possibly before it happens. It is important to educate employees on possible cyber scams, and don’t underestimate how much they do or do not know. The more information shared, the lesser the risk. 

So now that we have been working from home for months, what is next?

The cybersecurity experts that were once behind the scenes are now pushed to be leaders and be front and center for their companies. This has proven how important their roles are but also placed new responsibilities on people that may not have the proper leadership skills. So, management will need to spend time nurturing and educating these new leaders, while continuing to support employees that are at home. 

Spending more time on securing networks, fixing or recreating emergency response plans and communicating with employees new protocols and methods is extremely necessary. Much like the beginning of COVID-19, there are many unknowns to what our next normal will be.  However, with the right leadership and the cooperation of all employees, companies will adapt and thrive in the post-pandemic world.