The Millennium Alliance Achieves Great Place To Work® Certification™ Amid Continued Growth

New York, NY — May 8, 2026 — The Millennium Alliance, a leading technology and business advisory firm dedicated to transforming the digital enterprise, today announced that it has been officially recognized as a Great Place To Work® Certified company.

This prestigious recognition is based entirely on employee feedback and reflects the organization’s commitment to fostering a high-trust, people-first culture. Great Place To Work® Certification is widely regarded as a global benchmark for workplace excellence, evaluating organizations on key factors such as trust in leadership, workplace fairness, camaraderie, and employee pride.

At The Millennium Alliance, employees consistently highlight a collaborative and engaging environment, with 98% of team members reporting that it is a great place to work—significantly higher than the average U.S. company.

“We are incredibly proud to be recognized as a Great Place To Work®,” said Alex Sobol, Co-Founder of The Millennium Alliance. “This achievement is a direct reflection of our people and the culture we’ve built together. From day one, our goal has been to create an environment where our team feels empowered, supported, and inspired to do their best work. As we continue to grow, maintaining that culture will remain at the core of everything we do.”

Great Place To Work® Certification™ is awarded to organizations that meet rigorous employee experience benchmarks, with the majority of the evaluation driven by anonymous employee survey responses. The recognition highlights companies that prioritize trust, inclusivity, and engagement—factors proven to drive stronger business performance and employee retention.

This latest recognition further underscores The Millennium Alliance’s commitment to building a workplace culture that not only attracts top talent but also empowers employees to thrive.

ABOUT THE MILLENNIUM ALLIANCE

Founded in 2014, The Millennium Alliance is a premier technology and business advisory firm dedicated to transforming the digital enterprise. By bridging the gap between enterprise C-Suite leaders and their technology partners, we’ve become a global leader in corporate-level executive education and peer-to-peer engagement.

We provide unparalleled access to the enterprise technology community through a combination of premium digital properties and high-impact, in-person experiences, helping organizations of all sizes effectively engage this influential audience.

Our Impact & Reach

We provide senior executives with tangible, real-world learning through a mix of curated in-person experiences and a supporting multimedia ecosystem, including:

High-Impact Events: Exclusive multi-day global Assemblies, ABM-focused community dinners, and one-day city sessions designed to foster meaningful connections, actionable insights, and peer-to-peer collaboration
Digital Leadership: Robust online platforms and premium digital properties
Elite Research: Collaborative projects with world-renowned academic institutions and think tanks

A Global Community
Now one of the world’s fastest-growing platforms for the Enterprise C-Suite, the Alliance serves organizations of all sizes across the private and public sectors. Headquartered in Midtown Manhattan with European operations in the heart of London, we continue to evolve as an international hub for the innovation and technology community.

About Great Place To Work®
Great Place To Work® is the global authority on workplace culture, employee experience, and leadership behaviors proven to drive market-leading performance. Its Certification™ program evaluates organizations based on employee feedback and data-driven insights to identify companies that create outstanding workplace experiences.

#Millenniumlive: The Visibility Gap: How Consumers Search in the Age of AI with Yext

In March 2026, Yext surveyed 1,120 US consumers on how they find local businesses across Google, AI tools, social media, and review platforms. The findings are clear: AI adoption is on the rise, and the customer journey is now fragmented across more channels than most brands are managing. This episode breaks down what changed, where consumers place their trust, and what it takes to stay visible when customers are searching everywhere at once. Joining the podcast is Rebecca Colwell, SVP of Marketing at Yext, the leading brand visibility platform for multi-location brands.

Listen on Spotify, Apple Podcasts, and Amazon Music.

About Yext

Yext (NYSE: YEXT) is the leading local brand visibility platform built for a world where discovery and engagement happen everywhere — across AI and traditional search, social, websites, and direct communications. Backed by billions of trusted data points benchmarked against the competition, Yext provides unmatched visibility into brand performance at both the global and hyper-local level. From insight to impact, you get actionable recommendations and a suite of integrated tools to execute at scale. The result: clarity, control, and confidence that customers discover you everywhere it matters. To learn more about Yext, visit Yext.com

Gartner® Report: Top Insights on AI for CMOs with Treasure Data

Contributed by Treasure Data

If there’s one report every marketing leader needs to read in 2026, it’s this one.

The latest Gartner® report—Top Insights on AI for CMOs—is an essential 15-minute crash course for every marketing leader not considering retirement.

Download your complimentary copy, courtesy of Treasure Data, to discover how to:

Balance quick AI wins with long-term strategy
Use AI to build brand trust
Change your channel strategies
Optimize your tech stack for AI
Prep for the impact of agentic AI on your team

👉 Get ahead of AI—download the report now.

About Treasure Data

Treasure Data provides global brands the trusted data foundation and intelligence to know and engage every customer with hyper-personalized experiences. The company’s Intelligent CDP, AI Agent Foundry, and AI Marketing Cloud together form the AI-enabled marketing platform to help companies reduce total cost of ownership and power revenue growth through more relevant engagement and AI decisioning.

To learn more, visit www.treasuredata.com.

#Millenniumlive: Health Plans Need Help, Now: Breaking Free From Systems & Silos Holding Down Plan Performance with 4L Data Intelligence

Guests Clay Wilemon from 4L, and Christina Hedge from Booz Allen, break down why health plans are under more pressure than ever, and explore the challenges driving financial losses across both commercial and government-backed plans. They discuss what “health plans” really encompass today—from commercial insurers and TPAs to CMS programs and the VA, highlighting the unique operational and financial hurdles each faces. Clay shares 4L’s approach to transforming performance, emphasizing interconnected workflows, breaking down costly silos, and how 4L’s partnership with Booz Allen combines advanced AI, cybersecurity, and large-scale delivery expertise to modernize healthcare ecosystems. The episode also introduces the 4L Health Plan Performance Suite—an integrated platform designed to improve efficiency, reduce costs, and enable truly high-performing health plans.

About the Guests:

Christina is a seasoned executive leader with over 30 years of experience driving healthcare transformation across commercial plans, federal programs, provider contracting, and digital health innovation. As CMS Market Lead and Federal Healthcare Payer Practice Lead at Booz Allen Hamilton, she collaborates with federal payers (CMS, the Department of Veterans Affairs, TRICARE, and the World Trade Center Health Program) to spearhead impactful change at the intersection of healthcare and technology. Previously, Christina held leadership roles at WellDoc, Kaiser Permanente, and CareFirst BlueCross BlueShield, bringing innovative mobile apps to market to improve health outcomes, managing multimillion-dollar portfolios, and fostering payer-provider collaboration. Known for her operational expertise and strategic vision, she is adept at addressing complex healthcare challenges while uniting payers, providers, and policymakers to create sustainable solutions.

Clay serves as CEO and Chairman at 4L Data Intelligence ™. He has helped in launching over 500 new healthcare brands and has co-founded multiple healthcare technology companies. Clay is also a partner in the Visionary Venture funds. He also serves as a member of the Board of Directors at Octane, a Southern California non-profit economic development organization that has helped early-stage tech and med-tech companies raise over $5.9 billion in funding. He holds a BA degree from Vanderbilt University.

Listen on Spotify, Apple Podcasts, and Amazon Music.

About 4L Data Intelligence

4L Data Intelligence™ is the Integr8 AI™ powered company focused on helping our customers and partners deliver better healthcare, insurance and government services at a lower cost by improving data, provider, payment and decision integrity. We are committed to USING THE POWER OF Integr8 AI™ TECHNOLOGY FOR GOOD by helping healthcare payers, health systems, governments and insurers deliver better services and care and reduce trillions of dollars in out-of-control costs by making actionable data accessible in real-time, automating inefficient processes and preventing fraudulent, wasteful and abusive payments that drive up costs. For more information visit 4LData.com.

Best B2B Sales Practices in the “Age of Bombardment” with Alex Sobol

Contributed by CustomerThink.com

Featuring Alex Sobol, Co-Founder at The Millennium Alliance

We are living in an age of “information overload,” with the constant barrage of apps, messages and updates exceeding the brain’s capacity to process. This trend is clearly playing out in the current advertising and marketing landscape. With a relentless focus on performance, today’s brands are pumping out ever-increasing volumes of ads and marketing campaigns – a “high volume” strategy for finding the winners fast.

According to Hero Rankings, the average U.S. citizen encounters anywhere from 4,000–10,000 ads per day (especially online), up from around 500 per day in the 1970s. With individuals consciously registering less than 100 ads on an average day, this advertising and marketing onslaught makes it exponentially harder for brands to stand out.

In a B2B sales context, this translates to customers and prospects being more distracted — and having lower attention spans, according to researchers at Northeastern University — than ever before. This raises the bar for garnering a prospect’s attention higher than it’s ever been. It’s not that you’re a bad salesperson, unlikeable or a failure – you just haven’t adapted to the new B2B sales climate.

Read the full article & stay ahead here.

About CustomerThink.com

CustomerThink is a global online community of business leaders striving to create profitable customer-centric enterprises. The site serves millions of visitors per year, from over 200 countries around the world.

Major topics include Customer Experience, Customer Engagement, Leadership, and Technology. This is the place to learn about every facet of customer-centric business management in articles, blogs, interviews, and news.

For more information, visit www.customerthink.com

Agentic AI Is Forcing Analytics and Operations to Converge with EDB

Contributed by EnterpriseDB

The future of AI platforms lies in converged capabilities—and sovereign infrastructure will decide the winners.

The past two years have seen an unprecedented wave of investment across the data platform landscape. Databricks, Snowflake, Salesforce, and others have spent billions acquiring database and governance technologies. That spending is not incidental. It is a signal.

We have left the world of single-system-wins-all. For decades, the enterprise data stack expanded by adding specialized platforms for transactions, analytics, governance, and AI experimentation. That approach worked when workloads were predictable and separated by time and function.

Agentic AI changes that. Agents collapse traditional workload boundaries. They retrieve, analyze, decide, and act, often in the same workflow, against live enterprise data.

Enterprises now need an AI and data constitution. One sovereign foundation where analytics, operations, and AI are governed together by design. In this era, the winners will not be those with a single best-in-class capability. They will be those who converge capabilities securely and operate as one sovereign platform.

Read the full article to stay ahead.

About EnterpriseDB

EDB Postgres® AI (EDB PG AI) is the first open, enterprise-grade sovereign data and AI platform—secure, compliant, and scalable, on-premises and across clouds.

Built on Postgres, the world’s leading database, EDB PG AI unifies transactional, analytical, and AI workloads, enabling organizations to operationalize their data and LLMs while maintaining control over sovereign environments. EDB PG AI is supported by a global partner network and delivers up to 99.999% availability as well as hybrid management and a built-in AI factory.

As one of the most active contributors to the PostgreSQL project, EDB is deeply invested in the vitality of the global community.

To learn more, visit enterprisedb.com.

Greg Hoffman, Global Brand Leader, Former Nike CMO, and Founder and Principal of the Brand Leadership Platform, Modern Arena, Keynotes Our Transformational CMO Assembly August 5-6 in Nashville!

The Millennium Alliance is excited to announce that Greg Hoffman, global brand leader, former NIKE Chief Marketing Officer, and founder and principal of the brand leadership platform, Modern Arena, will keynote our Transformational CMO Assembly August 5-6 at The Four Seasons in Nashville.

Interested in joining this Assembly? Click here to request an invite

About Greg Hoffman

Greg Hoffman is a global brand leader, former NIKE Chief Marketing Officer, and founder and principal of the brand leadership platform, Modern Arena.

For 28 years, Greg held marketing, design, and innovation leadership positions at NIKE. His role in the rise of marketing and design through that period was recognized when Fast Company named him one of the Most Creative People in Business.

Greg brought all of his brand experience to the world last year through his best-selling book Emotion by Design: Creative Leadership Lessons From a Life at Nike, published around the world in 13 languages.

Today as founder and principal of Modern Arena, Greg advises Fortune 500 brands, startups, and nonprofits on creating brand strength, business growth, and social impact. He engages teams ranging from Apple, Google, and Netflix, to Lego, and Target, on how to build stronger emotional bonds through branding and creativity.

In addition, he is the Branding and Marketing instructor at the University of Oregon’s Lundquist College of Business, and a member of the Board of Trustees for the Minneapolis College of Art and Design.

Introducing Alluvium & Orchestrate: AI-Powered Platform for Access & Capacity Performance

Contributed by Alluvium

Our partners at healthcare access performance leader BlockIt have rebranded as Alluvium and launched Orchestrate, the first AI-powered operational insights platform built specifically for network access and capacity management. Trusted by some of the nation’s largest health systems including HCA, CommonSpirit, and Memorial Hermann, Alluvium is helping leaders run access with the same discipline already applied to revenue cycle. Orchestrate unifies fragmented data streams, surfaces real-time bottlenecks, and enables business users to interrogate performance and generate action plans through plain-language AI, all in a secure-by-design environment where data never leaves the system.

Read the press release here.

About Alluvium Health

Alluvium is the enterprise access and capacity performance platform for complex health systems. Alluvium’s solutions address access fragmentation created by M&A, disparate data environments, and point-solution sprawl by turning disconnected access workflows into a single system that can be actively managed.

For more information, visit alluviumhealth.com.

Matt Cook, Chief Sales Officer at Ericsson, Recognized With the Transformational Revenue Leader of the Year Award!

The Millennium Alliance is proud to announce that Matt Cook, Chief Sales Officer at Ericsson, received the Transformational Revenue Leader of the Year Award at our Transformational CRO Assembly, held April 14–15 at The Four Seasons in Houston.

See the full list of winners and learn how you could be our next nominee—visit our Awards Page!

About Matt Cook

Matt Cook is the Chief Sales Officer for the Enterprise unit of Ericsson. Over the last year, he went on a Sales Transformation journey that included: reshaping the Segmentation and Organization, changing the partner program to double the profitability of partners, and integrating AI throughout the customer journey to increase stickiness and engagement. The impact was returning the organization to growth and returning it to profitability to get away from consistent layoffs that happened before all of the transformation.

Replacing Your CDP with Treasure Data

Contributed by Treasure Data

Co-created with David Raab, Founder and CEO, CDP Institute

Customer data platforms (CDPs) see substantial turnover every year.

The most reliable path to success with a replacement CDP involves a systematic approach: identify the reasons for replacement, define the new system’s requirements, and deploy it with meticulous attention to detail.

Download this white paper co-created with CDP expert David Raab to discover the:.

Top seven reasons for CDP replacement
Success requirements for your next CDP
How to execute your CDP replacement

👉 Download the white paper and build a stronger CDP strategy today

About Treasure Data

To learn more, visit www.treasuredata.com.